What comes to your mind when we say ‘web design?’ Creating a beautiful and an attractive website that visually appeals your audiences, isn’t it? Most of the people have the same thought. However, ‘web design’ is much more than just creating a beautiful website. It is something that could help you achieve your marketing goals and increase your sales. So if you want to boost your sale, here are the 3 important web designing questions you need to ask.
1. Is your web design being hurt by your template site?
Are you one of those who prefer using a WordPress or such other free simple and affordable template for your website? If yes, you need to know that the disadvantages of these simple template sites can outweigh the advantages. To help you understand better, here we’ve a few disadvantages:
When you use such free and simple template site, be assured that there will be hundreds of other people with the exact template. And needless to say, using a generic template is certainly not a good strategy for branding or marketing. If you really want a good website, you can hire website designing companies in Delhi who understand these disadvantages.
• Technical Challenges
When you hire an effective web design company to work for your website, there’s a lot of back end coding that includes CSS, Sitemaps, HTML etc. and this makes it easier to update and make changes on your site. However, using a template site makes it difficult.
• No Customization
With majority of your audiences being mobile users, customization of your website for both PC and mobile users is essential. However, a template site makes it challenging to customise your website for mobile users. But when you’ve a web designing company it becomes easy to create two versions of the site.
2. Does your web design company know about SEO?
Imagine creating a beautiful site that couldn’t be found in search engines. It’s of no use right? Thus, it is important for you to ask the web design company you hire about their into SEO (Search Engine Optimisation). This is important because many web design firms aren’t aware of SEO and this may hurt your sales.
SEO is necessary as it provides visibility to your website on the SERPs. Therefore, while you look for a web design company, make surethey have good knowledge about SEO.
3. Does your web design company know about copywriting?
When we talk about SEO to boost the sale, we need to understand that there are a number of different facets of SEO that helps in building a successful website. And one the most important facets is copywriting.
Copywriting plays an important role in both making your website look appealing and increasing sales. The words that you write can actually influence the buying decisions of your audiences. So make sure the copy you write is interesting and engaging at the same time.
Thus, before you hire a web design company, do not forget to ask these 3 important questions as it will help you in creating a successful website along with boosting sales.
For any other query, you can write to us.