Over 1.5 billion people regularly use Facebook.
They come on Facebook to connect with family and friends and things that matter to them. They share selfies, group photos, family photos, like and comment on their friends’ posts, and follow pages dedicated to social causes and brands that publish some serious stuff on their pages.
Here is what you can do with Facebook:
- Drive Online Sales
- Grow Local Sales
- Promote Your App
- Raise Brand Awareness
Speak with an experienced agency, like Olive, that offers internet marketing services in Delhi on how you can set up a Facebook page and begin to reap the benefits that social media has to offer.
But why Facebook?
You know your business.
Whether you sell offline or online or through an app, you know your business the way nobody knows.
Facebook knows people More than 1.5 billion people are on Facebook (I wonder someday this website will declare itself a full-fledged country!)
Facebook connects businesses with people
A well-defined Facebook marketing strategy helps businesses build long lasting relationships with people and find new customers.
But you know what – too many businesses are already up on Facebook and not all of them are finding it great.
Because most of these businesses do not do their homework – they somehow look at Facebook as a promotional outlet where their only job is to talk endlessly about their products and services, and run campaigns once a while.
Thriving on Facebook calls for way more efforts.
Here are tips to get Facebook users hooked and come back for more:
- Offer value through your posts and interactions
Facebook is not about who you are, what you do, and what you care about. It’s about listening, participating, and sharing a combination of text, video, and image posts that educate, entertain, and motivate your audience. Be regular with your updates and encourage your audience to share, like, and comment.
If your business takes all your time and energy, you better seek out internet marketing services in Delhi (or, whichever city you work in). The agency will do it all for your business and will share the reports with you as well.
- Be strategic with images
Invest in your images. Whether it’s a product image or your office pic, or the recent picnic that you went for, make sure you are posting high quality images on your FB page.
And try to come with images that show your happy and satisfied customers with your products – updating just product photos won’t create the desired spark.
- Write short and sweet posts
People come to Facebook to have fun, to share images and like and comment on interesting posts. And interesting posts often happen to be short and sweet. So as much as possible do not craft lengthy posts and avoid industry jargons.
- Engagement is the key
I have already covered this point earliest in this post – however, this is so important that I want to emphasis on this a little more.
Through your posts and campaigns, give your audience a reason to engage with your brand. Tell them in your posts to like, comment, and share. Remember it’s only when you ask, you’ll be given.
- Connect with your audience like a friend, not a business
We all go to Facebook to socialize with people and brands we know and care about. To make your audience like your page and come back to it time and again, you have to sound like a friend, a completely normal human-being, and not like a maniac brand that doesn’t care about its audience, their pain points, and is only concerned about what it has to say there.
More than 1.5 billion people worldwide use Facebook – it’s the perfect ground to meet your customers and prospects and engage them to build relationships and find new markets.
You might not have all the time to think over how your Facebook strategy should be laid down and how exactly you should build, optimize, and manage your presence on Facebook and other social sites – what you can possibly do is hire an experienced internet marketing services company or social media agency.
If you have a query, drop us a comment below – we’ll get back to that in no time.
Want to discuss how you too can leverage Facebook to build your brand and attract new customers? Just fill out our simple form or give us a call at
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